Team logo
Team group photo

CONCEPTUAL DESIGN

CONCEPTUAL DESIGN

Logo

NRPS:

  • Central letters, square and orderly, reflecting modularity and research focus.

Top-left Gear:

  • Gear + wheat, symbolizing agricultural and industrial technology integration.

Bottom-right Wing:

  • Inspired by mascot crane, puzzle-like connection, showing modularity.

HBUT China:

  • Team name, indicating identity.

Colors:

  • Yellow & blue, representing agriculture and bioscience, highlighting vitality.
Logo
NRPS / HBUT China

Mascot

Bricko – Character Profile

  • Name: Bricko
  • Birthday: June 28
  • Origin of Name: From “brick”, symbolizing the modular nature of NRPS

Appearance & Symbolism

  • Golden hair, the color of wheat, braided into a rice stalk → symbol of agriculture
  • Teal eyes, reflecting seas, rivers, and lakes → symbol of life, flow, and clarity
  • A white crane resting on his head → symbol of Chinese culture and elegance
  • The crane’s wings, designed in a puzzle-like form → symbol of NRPS modularity
  • Traditional Chinese-style lab coat with details including wide sleeves, bamboo patterns and Chinese knots → blend of Eastern and Western culture
  • Rice grain embroidery on the sleeves → growth and abundance
  • Circuit-like patterns on the outfit → technology and innovation
Mascot Bricko
Bricko – Character Profile

Homepage

  • Central green ring with wheat icon: symbolizes Chinese culture and agriculture; the wheat field inside represents both agriculture and our hope that the research will bring fruitful harvests in the future.
  • Mascot Bricko: placed beside the directory, representing our team’s spirit.
  • DNA double helix on both sides: highlights biology and synthetic design.
  • Bottom slogans — “Bio-Lipo” & “Agri-Future”: shows our team name and vision for combining biology with agriculture to build a sustainable future.

Brochure

Design Process

  • Developed logical content structure from problem to solution.
  • Created specialized scientific illustrations and diagrams.
  • Optimized typography hierarchy and interactive elements.

Visual Elements

  • Scientific graphics: molecular structures and microbial illustrations.
  • Theme-based color scheme: green for agriculture, light tones for visual clarity.
  • Strategically emphasized technical innovations.

Design Philosophy

  • Bridged scientific precision with public accessibility.
  • Maintained visual-thematic consistency throughout.
  • Balanced innovative presentation with ethical responsibility.
Brochure
Brochure
Cartoon design
Cartoon Design

Poster

Design Process

  • Planned logical, numbered sections (e.g., Background, Challenges, Design).
  • Selected and created core visual elements.
  • Refined layout and details for balance and visual clarity.

Visual Elements

  • Central researcher with microscope for scientific emphasis.
  • Wheat imagery for the agricultural theme.
  • Cartoon bacteria for intuitive subject representation.

Color Scheme

  • Primary green for agriculture and environment.
  • Light complementary colors for a fresh feel.

Layout & Typography

  • Large, bold titles for clear hierarchy.
  • Legible body text size.
  • Integrated text and images for dynamic flow.

Design Philosophy

  • Merged scientific accuracy with accessible cartoons.
  • Highlighted eco-agricultural themes.
  • Ensured logical flow and visual harmony.
Poster from CCiC
Poster from CCiC

Others

Menu Ring: Designed as a wheat circle, symbolizing agriculture and biology, directly connected to our project theme.

Tools:

  • Wrench icon → represents tools and engineering
  • Test tube icon → represents biological science
Menu Ring and Tools
Menu Ring and Tools

Pics & Background

The background and homepage illustrations use bright, vibrant colors to highlight the energy and vitality of biological science, while appealing to a broader audience.
By combining color, cartoon style, and scientific elements, we aim to present a vision of science that is both approachable and innovative, connecting professionalism with creativity.

Background
Background
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